Guest post by Gary
First produced in July 1879 as Zion’s Watch Tower and Herald of
Christ’s Presence, on January 1, 1909, the magazine’s title was changed
to The Watch Tower and Herald of Christ’s Presence. But why was
this?
The book Jehovah’s Witnesses – Proclaimers
of God’s Kingdom explained that the name of the magazine changed “in order
to focus attention more clearly on the objective of the magazine.”(1) But more
can be added which it was not necessary for the passing mention in the Proclaimers book to
include.
Popular religious ideas in the late nineteenth and early twentieth
century featured the thought, still held by many today, that the Jews who had
become dispersed throughout the nations would eventually return to the Holy
Land under the slogan of “Zionism.” Indeed, Pastor Russell shared such a belief
which is apparent in his writings and perhaps reflected in the name originally
chosen for the magazine he published. But it was not until the 1930s that
Jehovah’s Witnesses adjusted their perspective from the natural nation of
Israel to “Spiritual Israel.”(2) So why was it that reference to Zion was
dropped from the name of the magazine as early as 1909?
The answer is provided in the magazine’s last issue of 1908 which
explains that some members of the public were wrongly assuming the magazine was
related to John Alexander Dowie, who in 1900 had founded the city of Zion,
Illinois, 40 miles north of Chicago. To quote:
“With the New Year we expect to drop the word "Zion's" in the
title of our Journal, because many of the friends inform us that the word
is objectionable, having been so much used by Mr. Dowie and his followers. They
report that our Journal is frequently cast aside under the supposition that it
is published under Dowie's auspices, or in some manner affiliated with
Zion City, which he founded. The new name, THE WATCH TOWER, is the one by which
the Journal is usually mentioned.”(3)
So who was Dowie and why did Russell see need to distance from
him? Dowie was a Scottish-Australian immigrant who, like Russell,
believed in an end-times restoration of true worship. Unlike Russell, Dowie
believed this restoration necessitated a return to apostolic gifts including
faith healing. In contrast, Russell believed that “the necessity for miracles
as introductions to the Gospel message is no longer manifest” and that,
consequently, “We are inclined to look with suspicion upon miraculous healings
of the present time, whether done by Mormons or by Christian Scientists or by
Christian Alliance people or by Mr Dowie and his followers or others.”(4)
A charismatic figure, Dowie had settled in Chicago and in 1893 gained
considerable attention at the World’s Fair. He launched his own
publishing house, Zion Publishing, and started a weekly newsletter, Leaves
of Healing which ran until 1909. Between 1894 and 1901 Dowie founded
the Christian Catholic Apostolic Church which is said to have attracted some
6,000 adherents by the start of the twentieth century, some of whom were keen
to invest money in Dowie’s new city, founded in 1901, and its Zion Bank which,
of course, was controlled by Dowie. In 1899, Dowie claimed to be "God's
Messenger" and, by 1901, was considered by followers to be Elijah the
Restorer.
Dowie taught adherents to abstain from tobacco, alcohol, pork, doctors,
medicines and “apostate churches.”
Additionally he welcomed African-Americans into his new city which had
only one church. All seemed to be going well with this utopian city,
but as it grew in size and prosperity, Dowie adopted an increasingly lavish
lifestyle, building himself a 25-room mansion and adorning himself in ornate
ecclesiastical robes modeled after those worn by Aaron, the high priest of
Israel.
Dowie from Wikipedia
Unsurprisingly perhaps, Dowie proved
spiritually and financially untrustworthy as the entire structure of Zion soon
fell into debt, and eventually crashed with Dowie becoming unable to handle his
affairs. By 1905, he had suffered a stroke and left Zion to recuperate. While
absent he was deposed from his business affairs and religious leadership by a
colleague whose investigators claimed huge amounts of money were unaccounted
for. A splinter group rejected the new leadership and left Zion with some
embracing the budding Pentecostal movement. Meanwhile Dowie attempted
to recover his authority through litigation, but ultimately retired and
accepted an allowance, which was paid until his death in 1907.
Evidently therefore, the deletion of the word “Zion’s” shifted focus
away from a disreputable competitor, as Russell was keen to distance his
magazine from even the slightest semblance of Dowie. In so doing,
the magazine could “focus attention more clearly on its objective” as Herald
of Christ’s Presence.
References:
(1) Jehovah’s Witnesses - Proclaimers
of God’s Kingdom p.724
(2) In discussing Jeremiah 31:31-34,
for instance, the book Jehovah, published by Jehovah’s Witnesses in
1934, stated conclusively: “The new covenant has nothing to do with the natural
descendants of Israel and with mankind in general, but . . . is
limited to spiritual Israel.”
(3) Zion’s
Watch Tower December 1908, p.372, R4294. Another concern, at the time, was
that African churches and papers used the word ‘Zion’ extensively, which led
some to inquire whether the magazine was written for black people when, in
fact, the Watch Tower aimed for a multiracial audience.
(4) Zion’s Watch Tower January 1904 p.14, Reprints
p. 3301.
(5) For further reading on Dowie,
see From Sect to Cult to Sect: The Christian Catholic Church in
Zion, Ph.D dissertation by Warren Jay Beaman, Iowa State University,
1990.